Optimization Strategies for Enterprise Production and Development under the Guidance of New-Quality Productivity

Authors

  • Shibo Zhang Inner Mongolia University of Technology, Inner Mongolia, China Author
  • Zeyu Pan Inner Mongolia University of Technology, Inner Mongolia, China Author
  • Yanfeng Zhang* Inner Mongolia University of Technology, Inner Mongolia, China Author
  • Xiaodong He Inner Mongolia University of Technology, Inner Mongolia, China Author

DOI:

https://doi.org/10.71451/ISTAER2514

Keywords:

Multi-Stage Efficiency Improvement Model; Technology Maturity; SWOT Analysis; AHP

Abstract

With the widespread application of new quality productivity in production and service processes, whether manufacturing enterprises can seize opportunities and avoid risks in the increasingly fierce market competition and technological changes plays a crucial role in the development of enterprises. Based on this, this paper constructs a model using the Analytic Hierarchy Process (AHP) to comprehensively evaluate different technologies based on their scores in these aspects. Additionally, Operations Research methods are used to establish a new technology assessment model to promote the optimization of enterprise development strategies. Then, regarding the risks existing in the process of introducing new technologies, this paper choose to establish a quantitative evaluation model to reduce risks, and finally formulate a long-term plan for technological updates and business development for the enterprise.

Author Biographies

  • Shibo Zhang, Inner Mongolia University of Technology, Inner Mongolia, China

    School of Mechanical Engineering, Inner Mongolia University of Technology   

    Graduate student  

  • Zeyu Pan, Inner Mongolia University of Technology, Inner Mongolia, China

    School of Mechanical Engineering, Inner Mongolia University of Technology 

    Graduate student  

References

[1] Li, Y. (2021). Economic analysis of innovation-driven upgrading of China's automotive industry (Doctoral dissertation, Sichuan University).

[2] Chen, Z. (2021). Comparative analysis of technological innovation capabilities between incumbent and new entrants in the electric vehicle industry (Master’s thesis, Tsinghua University).

[3] Zhang, G. (2020). Research on optimizing the industrial chain of China's manufacturing under the game of globalization and anti-globalization (Doctoral dissertation, Central Party School of the Communist Party of China).

[4] Gong, Y. (2019). Research on the business model of "new forces in car manufacturing." Productivity Research, 11, 130-133. doi: 10.19374/j.cnki.14-1145/f.2019.11.030.

[5] Wang, T. (2023). Financial risk evaluation of NIO Inc. (Master’s thesis, Qingdao University of Science and Technology).

[6] Tu, X. (2023). Research on the international competitiveness evaluation and enhancement of NIO Inc. (Master’s thesis, Guangxi University for Nationalities).

[7] Grieco, P. L., Murry, C., & Yurukoglu, A. (2024). The evolution of market power in the us automobile industry. The Quarterly Journal of Economics, 139(2), 1201-1253. DOI: https://doi.org/10.1093/qje/qjad047

[8] Ravisankar, A., Sampath, B., & Asif, M. M. (2023). Economic Studies on Automobile Management: Working Capital and Investment Analysis. In Multidisciplinary Approaches to Organizational Governance During Health Crises (pp. 169-198). IGI Global. DOI: https://doi.org/10.4018/978-1-7998-9213-7.ch009

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Published

2025-03-23

Issue

Section

Research Article

How to Cite

Optimization Strategies for Enterprise Production and Development under the Guidance of New-Quality Productivity. (2025). International Scientific Technical and Economic Research , 168-180. https://doi.org/10.71451/ISTAER2514

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